Websites & automations
for local businesses.

Kaplan Business helps salons, barbershops, and service businesses get found online, book more appointments, and run their front desk on autopilot.

Get in touch

What we sell

Simple pricing. No contracts. You own everything.

The Website

$497 one-time
  • Custom 5-page mobile-first website
  • Online booking integration
  • Google Business Profile tune-up
  • Contact forms with instant notifications
  • Live in 7 days, 2 revision rounds
Get the Website

The Growth Kit

$997 one-time + $97/mo
  • Everything in The Website
  • Missed-call text-back automation
  • Booking confirmations & 24-hr reminders
  • Automatic review requests
  • Invoice & payment follow-up nudges
Get the Growth Kit

AI Receptionist

$497 one-time + $197/mo
  • 24/7 AI voice receptionist answers every call
  • Books appointments & qualifies leads by phone
  • Never lose a booking to voicemail again
  • Missed-call text-back included
  • We set up, train & manage it all for you
Get AI Receptionist

Automation Setup

$297 one-time + $97/mo
  • For businesses with a good site already — no rebuild
  • Missed-call text-back automation
  • Booking confirmations & 24-hr reminders
  • Automatic review requests
  • Works with your current booking system
Get Automation Setup

Reputation

$197/mo — cancel anytime
  • We run your Google Business Profile like it's your storefront
  • Weekly posts & photo updates, full profile optimization
  • Every review answered within 24 hours, in your voice
  • Automated 5-star review requests from your booking system
  • Monthly report: views, calls, reviews gained
Get Reputation

GBP Cleanup

$197 one-time
  • Full Google Business Profile deep-clean in 3 days
  • Categories, hours & services fixed and verified
  • Booking link wired, 3 starter posts published
  • Review link + QR code for your front desk
  • Q&A seeded so customers get answers fast
Get GBP Cleanup

Workflow Audit

$97 one-time — credited toward any package
  • 10-point audit of your website, Google profile & reviews
  • Written report ranking every leak by impact
  • 15-minute video walkthrough within 48 hours
  • See exactly where customers are slipping away
Get Workflow Audit

Care Plan

$47/mo — cancel anytime
  • Hosting, security & backups
  • Unlimited small content updates
  • Uptime monitoring
Get Care Plan

Post-Call Summary

$97 one-time
  • Written summary & action plan after your sales or consult call
  • Every decision, next step & follow-up in one document
  • Delivered within 24 hours
  • No more lost details from a call you already paid for with your time
Get Post-Call Summary

Lead Reactivation

$197 one-time
  • We re-engage your old leads & past customers
  • Personal follow-up campaign to bring dormant contacts back
  • Booked appointments from people who already know you
  • One campaign, done for you
Get Lead Reactivation

Short-Form Production

$397/mo — cancel anytime
  • 8 platform-ready short videos per month
  • Script, voiceover, captions, and editing included
  • Vertical format for TikTok, Reels, and Shorts
  • Built around your business, services, and offers
  • Proven pipeline — the same system behind our daily content
Get Short-Form Production

Rather start small? A $200 deposit locks in your build at today's price — credited toward any package, balance due at launch.

About Kaplan Business

A small web studio focused on one thing: helping local businesses win online.

Kaplan Business designs and builds custom websites for local service businesses — salons, barbershops, spas, and studios — and pairs them with an AI front desk that handles the repetitive work: a 24/7 AI receptionist answering every call and booking appointments, missed-call follow-up, appointment reminders, and review collection.

Every site is built mobile-first, wired for online booking, and delivered in about a week. Clients own their website and domain outright — no lock-in, no contracts.

Contact

Tell us about your business — we reply within one business day.

Email

kaplanbusiness24@gmail.com

Phone

+1 (516) 522-4040

Location

Long Beach, NY, United States